Learning Outcomes

By the end of the course delegates will:

• Understand the essential communications preparation prior to media engagement
• Understand how to draw strength from organisational knowledge
• Have applied key communications principles that demonstrate empathy and effectiveness
• Have experienced intense media scrutiny in a series of practical exercises
• Have applied techniques for managing and handling difficult questions
• Explore the personal and organisational steps required to further improve communications in a crisis
• be aware of the extensive ongoing executive support from Inside Edge

Aftercare

This matters. Our coaching helps people raise their game, but staying at that level post-training takes support. That’s why everyone attending this course get access to the following:

• A follow-up phone call. This could be ahead of an important interview/presentation, or just a chance to clarify some of the important learning points covered during the session after the dust has settled.
• Online Resources. There’s a password-protected section of the site reserved for those who’ve attended our courses. Here you’ll find a host of resources including films, tips and some of the key aspects of the course pack to download.
• A weekly email, the Monday Media Briefing. Going strong since 2013, we shine a spotlight on a particular aspect of media training each week as well as review some of the key interviews and media trends of the last seven days.

Clients Include

• Buckinghamshire Fire And Rescue
• City University
• Cranfield University
• Dee Valley Water
• John Innes Centre
• Lifelong Learning UK
• Loughborough University
• Pirbright Institute
• Science and Technology Facilities Council
• University of East Anglia
• University of Surrey

So what happens next?

We’ll flesh out the course overview so you have a fuller sense of how the coaching will look and feel. We can email this to you or schedule an online meeting, whichever you’d prefer. We’ll also provide costings.

If you’d like to speak to any of our current clients for an independent assessment of how we work we’ll also gladly pass on their details (with permission).

Above all, remember this is your session. We’ve been doing this for over 15 years and have a clear sense of what works and what doesn’t, so it might be that you’re happy to leave the detail to us. However if there are components you want included it’s up to us to ensure they are incorporated. This is highly bespoke coaching – and it’s helpful to have a quick chat early on in the process so we can ensure the session matches your exact requirements.

GET IN TOUCH

Call: 020 3051 2567